Launching MasterChef winning food in Manchester


Our brief was to launch MasterChef Champion Simon Wood’s new restaurant as a unique fine dining experience.

We achieved a range of coverage including rave reviews from both The Telegraph and The Guardian within just a few months of opening.

The site has also since been reviewed by journalists from national newspaper titles such as The Sun and Metro, as well as gaining international exposure. Alongside this we have positioned Simon as a go to commentator in the regional and trade media.

Simon now has a Michelin recommendation, AA rosettes and more.

Since launching Wood we have also opened Woodkraft, a farm to fork eatery at the heart of Cheltenham’s cafe culture.

And thanks to a mega deal with IHG the international operator, Simon has a new site in Chester in the gorgeous new Hotel Indigo.