Tis the Season! More Mountain join us as a new ski and snowboard client in the French Alps

New DATS Client Announcement.

We are pleased to announce we have partnered with independent holiday provider More Mountain to promote its large portfolio of luxury properties in the French Alps, starting this winter.

Having worked with some of the UK’s biggest destination attractions including The Printworks, LEGOLAND Discovery Centre and SEA LIFE in Manchester, nationally and internationally; plus Manchester Pride and hotels including Hotel Indigo Chester and Whitworth Locke, we look forward to bringing a wide breadth of PR and marketing knowledge to More Mountain. 

The independent holiday provider has made the decision work with us ahead of the 2019/20 winter season, as it gets ready to launch its newest fully catered chalet and six new self catered properties in the town of Morzine on the French-Swiss border. 

Our team will focus on driving new customers to the company, with the reputable team having already built a solid reputation thanks to hard work, impeccable style and a unique offering.

We have been tasked with raising awareness of brand to showcase why More Mountain is the best choice for skiers and snowboarders looking for laid back luxury, with all the mod cons and home comforts of modern life. 

Our team will tap into their excellent connections with the national travel media and broadsheet newspapers, as well as business media where the More Mountain team will help educate potential new partners in how, and why, to invest in properties abroad during the uncertainty of Brexit. 

The husband and wife duo from More Mountain, who originally hailed from Manchester, UK, upped sticks back in 2006 to set up their very first chalet in Morzine, a ski resort in the heart of the French Alps. Now they run 37 properties, including a mix of luxury catered chalets and self-catered apartments that feature modern stylish interiors and design coupled with lots of home comforts and personalised service with a ‘can do’ attitude from a team of professional and capable staff. 

Although national exposure and coverage is at the forefront of both ours and More Mountain’s mindset, we will certainly not be forgetting the local foundations of the company as well, with regional promotion a big part of the agenda moving forward. Skiing and snowboarding is becoming more and more accessible, and both teams are keen to showcase More Mountain’s luxury chalets and self catered apartments, properties that will suit anyone looking for a winter getaway in the alps. 

More Mountain has had great success in the media already, with The Telegraph featuring the independent companies ‘Chalet for hipsters’, and Harper’s Bazaar including the team in a round up of the ‘Best ski holidays for Christmas and New Year’ in 2017. 

Daisy Whitehouse, the MD of Down at the Social said  “We love working with travel and destination clients and a business like More Mountain is very much a dream client for us.  The level of service a More Mountain trip offers is second to none and we know that journalists, influencers and, most importantly, the customers that we send to Morzine will have a phenomenal experience.”

Sam Dredge of More Mountain added “It was important to us that the PR and marketing company that we chose to represent us had the same values and drive. We wanted to work with someone from our home town, who could deliver a straight talking campaign to a robust black book of travel media contacts. Down at the Social has worked for some brilliant leisure and tourism brands over the last few years and it was obvious that they were the right agency for us from the first time we spoke.”