A national PR agency that loves and lives in the North
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Work

We combine ideas and influence to drive impact through word of mouth and brand engagement.

HOW DATS MADE KAMPUS THE PLACE TO BE

“The team at DATS has an unrivalled ability to tell a brand's story across all media platforms - proactively prioritising key messages which without a doubt have resulted in conversion.”

– Helen Aldridge - Director of Marketing Native Residential

OUR KPIS FOR THE FIRST 6 MONTHS:

  • 10KFOLLOWERS ON THE KAMPUS INSTAGRAM

  • 50K SOCIAL MEDIA IMPRESSIONS

  • 400 PROPERTY LEASES FROM SOCIAL MEDIA

OUR RESULTS SO FAR:

  • 12.9K FOLLOWERS ON INSTAGRAM

  • 280K SOCIAL MEDIA IMPRESSIONS

  • 93.2% INCREASE IN REACH

  • SOCIAL MEDIA BECAME THE BIGGEST REFERRER

WHAT IS KAMPUS?

Kampus is a unique living experience in Manchester city centre, offering the community sleek and stylish apartments, a beautiful garden neighbourhood and the ability to be immersed into a vibrant, bustling atmosphere. All while being surrounded by a wide selection of independent bars and restaurants.

WHAT WAS THE BRIEF?

Native enlisted our help to manage Kampus' social media pages and support their goal of communicating the step up in lifestyle that Kampus has to offer.

The Kampus team were clear with what success would look like to them. They wanted an engaged audience, that would act as brand advocates online, constantly sharing and commenting. Their feed should reflect the competitive difference Kampus has to offer. It's not just a gorgeous apartment. It's a new way of life, with bars, restaurant's, shops and even fitness classes right on your doorstep.

CHALLENGES OVERCOME

Kampus' engagement across Facebook did not reflect the strength of the Instagram page. We built consistency over the channels and adapted content to ensure it reached its potential on either platform. By doing this, we saw a 57% increase in engagement on Facebook and a 30% increase in those talking about Kampus on the platform.

OUR PROCESS: What we do differently to other agencies

Yes, we make great content, but that’s not what makes us different. Every detail of what we do has a clear strategy and the results speak for themselves. We analyse every last detail to ensure we consistently deliver killer social content, build up their community and show exactly how life at Kampus is incomparable to other build to rent locations.

We combine INTELLIGENCE, IDEAS and INFLUENCE to drive IMPACT.

Our audience first approach connects growing brands with their audiences - driving word of mouth and helping them thrive.

Mel Hill